The News Review:
- China’s Baidu apologizes over medicine search results – UPDATE
- Flu Tracking Highlights Google Search Analysis as a Tool for Medicine
- Natural Medicine: Kombucha: The elixir of life?
- Gene study may assist colorectal cancer link
- Business buzz: TideWell names chief medical officer
- Express Scripts data breach is bitter medicine
China’s Baidu apologizes over medicine search results – UPDATE
Forbes, NY
A Baidu salesman was also alleged to have told an undercover CCTV reporter that he had encouraged a client to forge a license for an unapproved medical product. Baidu did not respond to the specific allegations about its conduct in selling to medical clients. Comment On This Story Unlike its competitors, Baidu mixes sponsored and ‘natural’ search results together, and the CCTV revelations have called into question the neutrality and fairness of the company’s search criteria.
Flu Tracking Highlights Google Search Analysis as a Tool for Medicine
UCSF Today, CA
Use a tissue or cover your mouth with your sleeve when you cough or sneeze. There are many flu cases and plenty of people searching online using flu-related terms, which might provide a critical mass needed for effective and accurate analysis. Would the same strategy work to identify other disease trends? What about those drugs that get pulled from the market after Food and Drug Administration approval? Could an analysis of Google searches combining drugs and side effects provide an early heads-up for dangerous side effects that are too rarely reported by patients and physicians?Without more information, it’s tough to speculate on how useful to medicine the search analysis approach may become. The press office for the peer-reviewed scientific journal Nature confirms that the report has been accepted for publication, but the report has not yet been made available. Sentinel Influenza LabThe UCSF clinical virology lab is one of California’s sentinel laboratories. These labs provide data on confirmed influenza and other respiratory viruses. Most of the cases reported by the UCSF lab are detected in UCSF clinic patients or in patients admitted to the hospital.
Natural Medicine: Kombucha: The elixir of life?
Seattle Post Intelligencer
PT
Natural Medicine: Kombucha: The elixir of life?
Kombucha, or fermented tea, first was referred to as “the tea of immortality” and an elixir of life in the Tsing Dynasty, China, in 250 B. Much later, in the 1800s, the process of brewing Kombucha was introduced in Russia and Ukraine and gained popularity there in the 1900s. Today, Kombucha tea can be found on the shelves of nearly every health food store in America. Kombucha tea is a beverage produced through fermentation of yeasts and bacteria from a combination of black tea and sugar.
Gene study may assist colorectal cancer link
Canada.com, Canada
Brent Zanke, a scientist at the Ottawa Health Research Institute. As technology advances, Dr. Zanke said it will be possible one day to identify those people who are at high genetic risk and put them into screening programs earlier or give them some kind of treatment that will reduce their risk of developing colon cancer. “If people know they have an increased risk of developing colorectal cancer, they can make changes to their lifestyle and undergo physical screening tests more often and that may save lives,” said Dr.
Business buzz: TideWell names chief medical officer
Sarasota Herald-Tribune, FL
Leedy as executive vice president of medical services and chief medical officer. Leedy comes to TideWell from LifePath Hospice in the Tampa Bay area, where he had served as medical director since 2005. He is board certified in family medicine and hospice and palliative medicine, and is a certified hospice administrator. Tidewell’s mission is to provide care for patients and families living with advanced illness in Charlotte, DeSoto, Manatee and Sarasota counties. First Bank collecting for Meals on WheelsFirst Bank is collecting nonperishable food and household paper products as part of the Meals on Wheels PLUS “Changing the Face of Hunger” Food Drive in Manatee County. First Bank has collection bins set up in its seven Bradenton branches, as well as those in Longboat Key and Palmetto. Financial contributions can be made through a deposit into a checking account set up for that purpose.
Related from Marketingmonster: Cooley Names Lynn Kirk Chief Marketing Officer
Express Scripts data breach is bitter medicine
St. Louis Post-Dispatch, United States
The company is offering a $1 million reward for information leading to the arrest and conviction of the extortionist or extortionists. Beyond the scale of the problem for Express Scripts ? and the potential impact on the company is enormous ? the issue extends well beyond the mounting concerns about identity theft, a phenomenon with which most people have become at least somewhat familiar. The greater problem is the unique nature of personal medical records, the importance of moving to computerization of such records to improve health safety and reduce costs and the irreversibility of the damage people can suffer if confidential medical information becomes public. The stakes are so high that a federal law establishes strict standards for maintaining the privacy of medical information and stiff fines for failing to do so. Medical records of all kinds ? paper and, especially, electronic ? must be protected with the most sophisticated kinds of security systems available, including backup protections and automatic alerts of security violations. Yet Express Scripts learned of this breach in the ?worst way,? as InformationWeek. com security correspondent George Hulme put it in an online report: ?via an extortion letter.
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